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Education and Training

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The Hospitality and Tourism Marketing Association offers and implements training from the high school level through the professional and university level. Scholarships are  given to hospitality students to the customer service training through our program, which supports all levels of training and education to help the industry to develop and be sustainable.
Tourism has been proclaimed the largest and fastest growing industry in the new global economy and is recognized as one of the most important industries. The HTMA has made provision of a workforce supporting this industry which is of vital importance and can be divided into two categories; training for employees in specific job skills, and educational opportunities leading to careers in the hospitality and tourism industry.

Importance of Training & Development in the Hospitality and Tourism Industry

The main function of businesses in the hospitality and tourism industry is to serve people -- whether it's food, lodging or a combination of these and other services. The importance of employee training and development in hospitality can’t be overstated, because every job ultimately aims for guest satisfaction. Workers in every facet of hospitality, from dishwashers to managers and owners, affect the guest experience. Without proper training, employee-guest encounters can go off track, affecting your bottom line. Training can be expensive, but the benefits can outweigh the costs involved.

Course and Programs

In collaboration with member universities and institutes, the Hospitality and Tourism Marketing Association supports student members and other corporate members for higher education in the hospitality and tourism sector. The programs offered are from certificate to higher diplomas and university levels which are as follows:
  Certificate
  Advanced Certificate 
  Diploma
  Advanced Diploma
  Graduate Diploma
  Post Graduate Diploma
  Bachelor's Degree
  Master's Degree
  Doctor of Philosophy (PhD)

The Hospitality and Tourism concentrations are as follows:
Hospitality and Tourism Management
International Hospitality and Tourism Management
Hospitality and Tourism Marketing
Sustainable Management in Hospitality and Tourism
Hospitality Food & Beverage Management
Hotel and Lodging Management
Accommodation Management
Culinary Management
Pastry and Baking Management
International Sustainable Tourism
Eco-Tourism and Adventure Travel
Tourism, Travel and Eco-Adventure
Events & Conventions Management
Wedding Planning
Etc

Scholarship & Financial Aid

The Hospitality and Tourism Marketing Association supports student members as well as corporate members to procure scholarship in universities which are also members of the HTMA. We keep on increasing such membership so that we can help more students in the near future.
Those wishing to apply for scholarship or financial aid should contact HTMA for all details and procedures. HTMA would like to remind students that we do our best to source out scholarship, financial aid and similar grants but we do not guarantee as each university has its own rules for granting such benefits.


University and Educational Institutions Support

Curriculum Development in Hospitality and Tourism Management

 The Hospitality and Tourism Marketing Association in collaboration with member-universities and faculties, supports other institutional members to develop or improve their existing curriculum or new curriculum in the field of Hospitality and Tourism.
The  most common in the curriculum development are as follows:
 - Certificates,
 - Diplomas,
 - Advanced Diplomas,
 - Post Graduate Diplomas,
 - Bachelor's,
 - Master's and
 - Doctorate (PhD) and PhD Research programs.

  • International Hospitality Management
  • Hospitality and Tourism Management
  • International Hospitality and Tourism Management
  • Sustainable Management in Hospitality and Tourism
  • Hospitality Human Resources Management
  • International Sustainable Tourism
  • Hospitality Business Management
  • Hotel and Restaurant Management
  • Hotel Reception and Administration
  • Food and Beverage Management
  • Hotel Lodging Management
  • Bar Management
  • Events and Banquet Management
  • Culinary Arts
  • Culinary Management
  • Pastry and Baking Arts
  • Pastry and Baking Management
  • Eco-Tourism and Adventure Travel
  • Tourism, Travel and Eco-Adventure

Faculty and Professors Training

In collaboration with member-universities experts, HTMA conducts short as well long-duration training for university professors as well as other educational institutions professors who are engaged in the training of various sectors of Hospitality and Tourism at all levels. 

Social Responsibility Training

Among the short-duration training, HTMA provides a special program on Social Responsibility which is one of the most important training programs that all levels of students as well as professors and teaching staff may need. In the absence Social Responsibility many managers and professionals has recorded failures in the management of their companies or failed to deliver the right jobs to their clients.
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